Brian McLaughlinTopsfield Ski Alpin, Wintersport
I am an alpine ski racer from Topsfield, Massachusetts, USA and race for the Global Racing Ski Team. I was previously on the US Ski Team, where I represented the USA at the 2019 World Ski Championships. In the 2018-2019 World Cup season, I finished 18th at Beaver Creek GS and 27th at Alta Badia GS. I was the 2018 North American Cup GS Champion and NCAA GS Champion. I injured my knee and collarbone last season, but I am training hard to come back fast on the World Cup this season. I will race on the World Cup, European Cup, and North American Cup this season so I will provide access in many different markets. I also have the unique opportunity of training all around the world with many different national, private, club, and academy teams, so that allows me to reach many levels of athletes for brand exposure.
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World Cup ski races have up to 50,000 in person spectators at a race, and FIS published the 2018/19 season had a cumulative live TV audience of 388 million people and non-live of over 2 billion people.