
Kurzbeschreibung
Beschreibung
Pip Hare is the 8th woman in history to have completed the Vendée Globe race. A single handed, non-stop race around the world in a 60-foot . To put this in context more men have walked on the moon than women have completed the Vendée Globe race.
- Pip has a television documentary in production
- Pip was ranked 8th in the IMOCA series 2022
- She has international reputation
- At 50 years old she'll be completing in the Vendee Globe race 2024 competing on an equal stage with men and women
- Pip demonstrates a diverse and sustainable culture
- A world record holder
Bring your brand on board with Pip Hare Ocean Racing:
- Brand visibility
- Reach
- Corporate hospitality
- Internal engagement
- A tool to be used as a strategic marketing asset
Watch Pip's story here partnered with Helly Hansen
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Pip Hare Ocean Racing - SOCIAL MEDIA
Social Media Overall Stats for 2022:
Over 70k followers across all channels
An average social media reach of 1.6M
Over 1.3M views on our YouTube channel
PRESS COVERAGE for the 2020 Vendée Globe race (75 days) next race in November 2024
- Valued at £74M
- 11 billion media impressions
- 120 media pieces
- 772 published articles and interviews
PRESS COVERAGE in 2022
- 268 pieces of coverage (excluding social media)
- Including: 17 national and international TV appearances, 25 pieces of printed national newspaper coverage (Times, Sunday Times, Independent, Guardian, Forbes etc...)
- Average audience 339.5M
- Coverage views 3.89M
- Valued at £3.12M
2022 Races; media return:
Vendée Arctique Race
Digital:
- 5.5 million views and impressions overall
Physical Event:
- 50,000 spectators at the parade
- 70,000 visitors
- 271,000,000 contacts reached via radio, press and web
- 125 hours of broadcasting, in particular via 14 channels that covered the start
Round Britain and Ireland Race
Media Value: £1.75m
Reach: 90m
Route du Rhum Race (France to Guadeloupe)
2022 media return:
Media coverage: 266 million euros
Televised race start: 2M
Over 1.5m visitors to the race village
Upcoming Events 2023 with expected return
- Rolex Fastnet Race 2x greater in value than Round Britain and Ireland race
- Transat Jacque Vabre race similar to Route du Rhum in value
- Retour a la Base race similar in value to Transat Jacque Vabre